Even before he launched his political party, a psychological war has begun against megastar Chiranjeevi, obviously by the Congress think tank.

The Congress leadership is trying to tell the people that the so-called blood bank activities of Chiranjeevi are not so great as to bring him into power. Instead of directly attacking the megastar, it is provoking the fans associations of Prince Mahesh Babu and his father Krishna to run down Chiru camp.

And they are doing exactly what they have been asked to do. They have started attacking Chiru party stating that the so-called blood collection is not at all a social service activity, but a publicity stunt. "Had we taken up this blood bank activity, we would have created a Guiness Book record in collection of blood," the fans association leaders said in a statement.

Well, it remains to be seen how Chiru fans would react to this statement. But one thing is certain. The Congress camp will achieve what it wants: dragging Chiranjeevi into controversies and malign his image, as soon as he makes entry into politics!